Family business in Los Palacios y Villafranca (Seville). Friendly service, fair prices, and real quality in jewelry, watches, fashion jewelry, and perfumery.

Our History

Under the direction of Antonio Parejo Romero, we have evolved from a neighborhood jewelry store to online sales throughout Spain and customers in Europe, without losing our essence.

What We Do

  • Jewelry: 18k gold and 925 silver (rings, wedding bands, earrings, pendants, necklaces, bracelets).
  • Fashion Jewelry: hypoallergenic steel, gold plating, and crystals.
  • Official Watches: Viceroy, Citizen (Eco-Drive), Daniel Wellington, Real Madrid Official.
  • Perfumery: women, men, and unisex; eau de parfum, eau de toilette, and gift sets.

Own Workshop and Repairs

Size adjustments, engravings, settings, cleaning/polishing, battery and strap changes. Individual appraisal of each piece.

Why Trust Us

  • 50+ years of experience
  • Official brands and warranty
  • 24/48 h shipping within the Peninsula
  • 30-day returns
  • Support via WhatsApp and phone

Our Team

Antonio Parejo Romero — Founder and Director

Brand selection and online development. Writes about trends, meanings, curiosities, and lifestyle.

Esperanza Bernal Parejo — Store Manager

Assists with selection and coordinates the workshop. Writes buying guides, care tips, materials, and gift ideas.

Where We Are

Avda. de Sevilla, 15 Local · 41720 Los Palacios y Villafranca (Seville), Spain
Tel.: 955 815 835 · Email: contacto@joyeriaparejo.com

Purchase Methods and Policies

  • Payments: card (Redsys), Bizum, PayPal, cash on delivery, installment payments (Klarna/seQura), bank transfer.
  • Shipping: 24/48 h within the Peninsula, with tracking.
  • Returns: 30 days from receipt.
  • Warranties: official according to brand; own after-sales service and workshop.

Real Reviews

Customers who value our quality, friendliness, and fast delivery. Read reviews.